Companies use the Web to reach customers throughout the decision-making process. In 2010 respondents expect a majority of their customers to discover new products or services online and a third to purchase goods there. A majority of the respondents also expect their companies to be getting 10 percent or more of their sales from online channels in 2010—twice as many companies as have hit that mark today. These expectations appear to be driving plans for future spending, at least in some areas.
Top 3 benefits of organic search rankings via keyword phrases
organic search rankings
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When you visit a Web site, do you ever wish…. ?
When you visit a Web site, do you ever wish that you could find a particular piece of information quickly on that site without having to dig deeper into the site ?
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Are you providing useful information on your web site ?
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Search marketing growth takes toll on print spending
“Small and midsize businesses are using search in place of newspaper and magazine advertising,” said Marissa Gluck, managing partner at Radar Research, which conducted the online survey of 867 search-engine advertisers and agencies in December and January. “We’re seeing a definite shift from print. That’s because [search is] efficient, and [advertisers] understand what they are getting for their money.”
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