With the dynamics of business changing every moment, it is important for you as an organization to understand how to present your business economically to the on line world. SEO , SMO & PPC needs to be an integral part of your strategy to make your online web presence felt. I have tried to put in FEW existing benefits of B2B SEO .
Benefits of Web site Videos in B2B Marketing
Top Reasons to Use brief 1 to 5 min Web site Videos in B2B Marketing :
Drives targeted web site traffic ( folks use youtube seach engine to find services )
Improves organic search results ranking
Increases the time spent on your site
Enhances the user experience / more interactive
Boosts leads conversion and ROI
Provides a 24/7 salesperson on line
Sets you apart from the competition
Encourages viral marketing of your brand
Increases online awareness of your company
Harnesses the power of online exposure
Makes your company look forward thinking
Helps you capitalize on the emergence of new rich media
Attracts New Business prospects from your landing pages
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B2B Marketing . Industrial B2B marketing Trends .
B2B Marketing . Industrial B2B marketing Trends .
The Internet has completely transformed the relationship between buyers and sellers in the business-to-business (B2B) world. Today, any company that markets and sells to engineering, technical, industrial and manufacturing professionals must have a robust and effective online marketing strategy — not just a company Web site.
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B2B Marketing . Industrial Marketing Benefits & Goals .
Most B2B INDUSTRIAL company web sites have one (or both) of these two marketing goals and purposes:
1. Generate Sales Leads – Drive profits by generating leads or prospects. (These leads could be prospects who will : call, email, fill out a lead form, join a newsletter, etc.)
2. Generate Sales – Drive profits by selling products or services.
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B2B small industrial business Marketing
A survey conducted by Marketing Sherpa supports the finding that 34% of small industrial marketers will increase their marketing budgets, compared to 21% of large companies.