SEO strategies execution TIPS .
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SMB’s must embrace on line strategies !
Professional Internet services enable SMBs (SMB = Small andMedium Sized Business )and mid-market enterprises to capitalize on online marketing ( SEO & PPC SOCIAL MEDIA ), advertising and e-commerce sales tool benefits, resulting in greater return on investment for their marketing strategies and increased leads and revenue.
B2B Buyers Are Conducting Research & Comparison Phases Online
According to a joint study conducted recently by Thomas registry and Google, specific company web sites are one of the primary places industrial B2B buyers go to when looking for products and services online.As a result, suppliers are increasingly seeing the critical role an effective web site can play in driving sales. According to the joint study, 97 percent of buyers who researched or compared products online took one or more actions either online or offline (Table ). However, there still remains a glaring disconnect between what buyers hope to find when they visit a potential supplier’s web site and what suppliers actually provide.
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B2B marketers will be enhancing their WEB SITES in 2009.
The Web is becoming the hub of industrial marketing. Industrial marketers rely on their web sites to educate their customers, fill their sales pipeline and build brand loyalty,” according to SVM E BusinessSolutions’2009 Business Trends in Industrial Marketing Report. One key fact: 81% of industrial marketers will be enhancing their web sites in 2009.
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