Having an abundance of e-books, white papers, webinars, podcasts, video, etc. is great. you need to ensure you have lots of “bread and butter” core useful content including:
SEO Ranking Factors for 2014 and forward
There are several points that are interesting that comes out of all of this…Google’s recent algorithm updates :
Mobile Marketing for Businesses
A question is asked in an article published in Mobile Marketing Watch website – is mobile marketing taking over the SEO driven promotional campaigns. The answer is negative as both forms of marketing strategy have their importance at their own places. Like how the SEO driven marketing campaigns are evolving as the time passes, similarly the mobile marketing strategy is evolving on how to reach as many people as possible in the shortest span of time.
B2B web site marketing Blog Tips
Having an abundance of e-books, white papers, webinars, podcasts, video, etc. is great.
Services / product info – I recommend that for each service or product you offer, you have a page of content describing it – versus cramming everything onto one or two pages. Having more pages also makes it easier to optimize for specific keywords.
FAQs – Multiple FAQ pages regarding different aspects of your business answer people’s questions as well as drawing them to your site via search.
What Is A keyword ?
What Is A keyword?
A keyword is a word or phrase that a person uses to gather information on a topic online. people can enter keywords into search engines like google and bing or social media sites like facebook, twitter, and linkedIn.