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Delivering Measurable Results & Driving Sales Leads An Experienced Web Marketing Firm

Must-have Web metrics

Business-to-business marketers have unique challenges when it comes to measuring the success of their Web site. Because it's not as obvious as number of product sales, b-to-b marketers must look deeper into Web analytics

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Paid Search Has Been Recession-Proof

As the chart below indicates, during the last major economic downturn which began in September of 2001, traditional ad spending fell 10 percent in the overall US ad market according to AdAge. Paid Search advertising

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Our list of on line marketing we find highly effective: For businesses of all sizes

· Web Site re designs—Make your web site more compelling and maximize it for strong conversions, by helping prospects find quickly what they want, piquing their interest and having strong calls to action & compel

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How SEO /Search ROI Stacks up against the others

Marketing Tactic Low Value Tactic Strongest Tactic Good ROI Hard To Gauge House Email Marketing 8% 25% 39% 8% Search Engine Optimization (SEO) 6% 18%

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Top 3 Mistakes: web site-ecommerce Conversion

There are many things that can negatively impact the experience a visitor has at a website. To improve conversion, a busines / merchant has to identify impediments and improve the customers purchasing experience. Some th

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RUN AWAY if your web designer …

Does not ask you about your business Does not ask you any questions about your Search Engine Marketing and Optimization programs Begins the new design without discussing with you the goal of your website Begins

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PPC : Paid search offers BIG advantages ….!

“Paid search offers advantages that other forms of advertising just can’t,” says Wehr / Oneupweb. “When integrated with a natural search engine optimization (SEO) campaign, and overall marketing plan, it will re

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2008

Sunday, January 20, 2008 Which converts better – organic search or paid search? Which converts better – organic search or paid search? The [WebSideStory ]study looks at traffic and conversion data from 2

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2006

Sunday, December 31, 2006 Local Internet Searches on the Increase According to the Pew Internet Project, 63% of American adults now go online, or approximately 126 million people. According to Pew, 88% of those

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2007

Thursday, December 13, 2007 Search Engine Ad Spending Forecast Up 39 Percent Second annual report on ad spending from Outsell, Inc., U.S. advertising is expected to grow 5.8 percent in 2007. The national study

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